Rembrandt has revamped its website and is rolling out new social media properties and a comprehensive digital advertising campaign launching this month. The updated brand position encourages consumers to love and care for their uniquely beautiful smiles, according to Ranir, which acquired the whitening toothpaste brand last year. “We live in a world where consumers are led to believe that having a 'Hollywood' or 'red carpet' smile is the only acceptable option,&#8221...